Shares of Blue Star rose about 5 percent intraday on Wednesday after the company announced the launch of a new range of room air conditioners for the 2026 summer season. The stock gained nearly 6 percent over two sessions.

During the day, shares of Blue Star touched an intraday high of Rs 1,984 apiece on the NSE, up 5.1 percent. The stock later settled at Rs 1,940 per share on the exchange, up 2.79 percent.

The company on Tuesday said the launch of the new range of room air conditioners is aimed at strengthening its presence in the residential and commercial cooling segments.

With the latest addition, the company’s portfolio now includes 125 room air-conditioner models, including a flagship premium range catering to different customer needs and usage environments.

Shares of Voltas also moved higher during the session, rising over 4 percent to an intraday high of Rs 1,509.80.

Air-conditioner makers, including Blue Star and Voltas, have raised prices ahead of the peak summer season amid higher input costs, a weakening rupee, rising freight expenses and new energy efficiency norms.

Brokerage JM Financial expects air-conditioner brands to pass on a significant portion of the higher input costs to consumers through phased price hikes.